The landscape of entertainment and media content has moved through three distinct operational phases. The Broadcast Era
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Perhaps the most significant change in the last ten years is the fragmentation of the audience. In the 1990s, a single episode of Seinfeld or ER could capture 30% of American television sets. Today, the number one show on Netflix accounts for a fraction of that percentage relative to the total population, yet it is considered a massive hit. The landscape of entertainment and media content has
by Simon Niederberger
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