HKEY_LOCAL_MACHINE\SOFTWARE\Wow6432Node\EA Games\Need for Speed(TM) The Run Locate the Double-click it and change the value to (for US English) or (for UK English). Check for a key and set it to Step 3: Installing the English Language Pack Files
Navigate to: HKEY_LOCAL_MACHINE\SOFTWARE\Wow6432Node\Origin Games\creative_id (Look for the folder corresponding to The Run ). Update the key here to en_US as well. Close the Registry Editor and restart your PC. Step 4: Verify and Lock the Settings
This happens when only the text files were replaced, but the voice-over audio files were not. Audio files are much larger. You may need to download the full "Full Audio" pack for English rather than just the text localization files.