Shares personal routine tips, such as her "night time skincare routine" which often goes viral among her followers.
Nia Bleu was not famous. She was not an influencer, a pundit, or a brand. She was a 24-year-old archival librarian in Portland, Oregon, with 47 followers on Twitter—most of whom were bots, her ex-boyfriend, and a single persistent moth emoji account. Her life was quiet. Her apartment smelled of old paper and rain. Her biggest thrill was finding a misdated 19th-century letter in a donation box.